Ep. 29: Ari Lewis: Fan Communities and Twitter Threads
Ep. 29: Ari Lewis: Fan Communities & Twitter Threads
Ari Lewis is the co-founder of GreenBlock Group, a strategic communications firm, and OhioX, Ohio’s Technology and Innovation Partnership. His writing has been quoted in publications like the Wall Street Journal, Financial Times, Forbes and Business Insider. During the pandemic, Ari has been crushing it with a twice a week newsletter that impressively poignant and inspiringly creative.
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Questions Discussed During this Episode:
Onlyfans, Porn, Apple's strategy that what some essay you wrote...I'm familiar with Onlyfans and Ave Q but tell the listeners out there about this one...great reference. I'll start off with a bit of a funny story...to break the ice. I took my wife, my in-laws, and my wife's grandparents to Ave Q, oh it was the first year of marriage. There I was sitting next to her granparents trying to laugh and also having to explain some of the inuendos...That was awkward. How did you make this connection?
The co-founder of GreenBlock Group, a strategic communications firm, and OhioX, Ohio’s Technology and Innovation Partnership. You focus primarily on the Attention Economy. Focusing on helping brands grow their audience by leveraging earned and owned media. It's so niche yet so expansive...How did you get into this idea?
Quoted in the Wall Street Journal, Financial Times, Forbes and Business Insider. what was that like? What did you get quoted for?
Recently you tweeted that "Investing is hard. Building and selling a course is hard. Figure out how to add to value and people will pay you. It might be something as simple as consulting." what did you mean by this?
No nod to the fact that, yes, Vaynerchuk overcame a lot to build his business empire, but also started with a several-million-dollar family business.“ So...what do you have to say about this...
What did you like about the Peanut commercial? What did you hate?
You've been weaving some mean threads on Twitter (it's what got me hooked to you). Why this medium? What got you weaving like this?
How does empathy and the softer skills integrate into your daily grind? What does it empower you to do?
What keeps Ari Lewis busy when he's not brewing up another amazing newsletter?
What’s one thing you wish you had known when you began your career?
